Offer review
Review a Meta offer before creative production
Eligibility, duration, destination, exclusions, and owner should be clear before the ad is designed.
Working artifact
Offer review
- Who qualifiesNeeds source
Define the eligible audience.
- What expires whenNeeds source
Record the actual expiry.
- What is excludedNeeds source
State every exclusion.
- Who receives the leadNeeds source
Name the person receiving the lead.
